The eight Fiction Uncovered titles, announced last Thursday, now feature in a dedicated Fiction Uncovered 2011 free app created by Enhanced Editions for iPhone and iPad, carrying book extracts, synced audio readings, and video interviews with the selected authors and judges.
In the Fiction Uncovered app readers are able to find extracts from each of the novels, exclusive author readings and interviews, and video footage of the judges talking about why they chose each title. The app also includes a number of extracts alongside audio versions which have been synchronized so users can swap from one to the other without losing your place.
Titles link directly from the App to the iBookstore. iBookstore UK is also supporting Fiction Uncovered. Readings and interviews with judges and authors (audio and video) have been specially produced by o productions feature in the free app, with extracts also made available to reader websites and publishers to help promote the eight titles, as well as being hosted atfictionuncovered.co.uk, youtube and vimeo.
Peter Collingridge, co-founder of Enhanced Editions said:
“Publishing – and the promotion of authors – takes place in an increasingly diverse marketplace. Two of the most exciting new markets for publishers are Apple’s: the App store, and the iBookstore. We are delighted to have helped Fiction Uncovered create a rich and engaging digital product that will help them exceed the limitations of the printed book, and connect with a new generation of reader.”
The eight titles for the Fiction Uncovered 2011 were selected by a judging panel chaired by the writer Giles Foden (Professor of Creative Writing at University of East Anglia). He was joined by Damian Barr (writer and salonnière), Simon Burke (Campaign Buying Manager for Waterstone’s) and Sarah Crown (Literary Editor, Guardian Online).
These titles now go on to be part of a major promotion supported by retailers iBookstore, Waterstone’s, Amazon, Foyles, WH Smith, the Book Depository and the Book Partnership (reaching independent bookstores). The selection will also be promoted by the Reading Agency (reaching libraries and reading groups) and reader websites such as lovereading.co.uk and bookswarm.co.uk.
Download the Free App Here.